About

About Us

Directly has taken the messy world of making virtual agents work and reduced it to 5 simple API calls to our platform.

Companies like Microsoft, Airbnb, and Samsung use the Directly platform to understand what their customers want, provide automated solutions, and tap community experts to solve customer problems.

The Directly platform offers critical infrastructure to deliver automation that improves the customer experience, boosting CSAT by 20% while saving companies tens of millions of dollars per year.

Directly is based in San Francisco and backed by Microsoft’s M12 Ventures, Samsung NEXT, True Ventures, Costanoa Ventures, Industry Ventures, Avidbank, and Northgate Capital.

Leadership

Mike de la Cruz

CEO. Former S/VP at SAP, HP, Siebel Systems, and Arago. Career in CRM/CX and AI-based solutions.

Antony Brydon

Co-founder & VP Platform. Formerly co-founded four venture-backed startups. All acquired, two by public companies. Early career in call center strategy.

Jeff Patterson

Co-founder & VP Data & Insights. Formerly co-founded four venture-backed startups. All acquired, two by public companies. First to publish music on the web in ‘93.

Kristin Vines

VP, People and Places. Former HR Executive at Intuit, Demandforce and Hispanic Scholarship Fund. Twenty-four years of experience in Human Resources.

Tom Hebner

VP, Services. Former Head of Product Innovation, Voice Technology and AI at Nuance.

Scott Golubock

VP, Engineering. Former Engineering Director at Epicentric and Vignette. Previously at Accenture.

Dave Phillips

VP, Legal & Corp Dev. Former General Counsel at Sidecar, IGN, Napster, AOL Europe.

Investors

Directly is backed by leading venture firms including Microsoft’s M12 Ventures, Samsung NEXT, True Ventures, Costanoa Ventures, Industry Ventures, Avidbank, and Northgate Capital.

Press

We’ve been covered extensively in top tier publications across the country. Read more on our press & awards page or by clicking any of the recent articles listed below.